本篇文章给大家谈谈森达女凉鞋贵吗，以及森达女鞋加盟的知识点，希望对各位有所帮助，不要忘了收藏本站喔。
文章详情介绍：
老爹鞋、洞洞鞋等成消费新潮流，当代年轻人为何喜欢“审丑”
中国商报（记者 贾欣然 文/图）在鞋类消费中，“审丑”趋势明显。老爹鞋、洞洞鞋、勃肯鞋……多种“丑鞋”当道，颇受年轻消费者的喜爱。现在的年轻人为何喜欢审丑？
卡骆驰（Crocs）洞洞鞋因其怪异的造型而受关注。
“丑鞋”走俏市场
随着市场潮流的变化，皮鞋市场逐渐遇冷，呈现萎缩趋势。而老爹鞋、洞洞鞋这类脚感舒适的“丑鞋”渐成年轻人上班通勤的首选。
中国商报记者在淘宝上搜索“丑鞋”关键词时发现，有上千家店铺正在销售相关商品，有的鞋款月销量甚至达到3000多单。唯品会数据显示，今年7月以来，“丑萌”“个性”等关键词在平台上的搜索量大涨，而社交平台小红书上有关“丑鞋”的笔记也有2万多条。
95后消费者张佳表示，她喜欢穿“丑鞋”主要是看中了其功能性和舒适性，“疫情之后有一段时间我都在居家办公，那时候根本没有机会穿皮鞋，最常穿的就是洞洞鞋，下楼买菜做核酸踩上就走很方便。穿时间长了就越来越喜欢，我已先后购入三双还不准备收手。”
除了功能性和舒适性外，时尚个性化也是吸引消费者购买的关键因素。00后的靖祎是老爹鞋的忠实粉丝，她表示自己从来不喜欢大众化的审美，愿意追求个性，不喜欢跟别人雷同，“我就觉得老爹鞋很可爱，不光穿着舒服，还有增高的效果，有一种独特的风格。”
品牌靠“丑”得利
不少企业抓住“越丑越火”的潮流趋势，还真吃到了甜头。诞生于1774年的德国凉鞋品牌勃肯（Birkenstock）被称为“开启丑鞋风尚的鼻祖”。该鞋最初是为患有轻微脚疾的群体设计的，其鞋底较为特殊，由水松木料绞成碎粒再混合天然乳胶后压制而成。因为鞋底设计符合人体脚部工学原理，穿起来十分舒适，所以逐渐获得普通消费者的喜爱。
据了解，勃肯每年在全球售出近2400万双鞋款，销量和收入均稳步增长。2021年2月，公司以40亿欧元的估值被LVMH集团旗下私募基金L Catterton、LVMH集团董事长伯纳德·阿尔诺的家族投资公司Financière Agache收购。2022年6月中旬，迪奥与勃肯合作推出联名鞋款售价高达1100美元引发争议，品牌话题度和关注度持续提升。
卡骆驰（Crocs）是首创洞洞鞋的美国品牌，其最初推出的洞洞鞋造型因为样式太丑而一度被称为“时尚圈的灾难”。受新冠肺炎疫情等影响，供应链混乱和劳动力短缺给整个行业造成了一定打击，而卡骆驰通过一系列品牌重塑计划，成功克服困难，实现销量飙升。
卡骆驰集团公布的业绩报告显示，2022年第二季度集团的综合收入为9.646亿美元，与2021年相比增长50.5%。集团直接面向消费者的业务（包括零售和电子商务业务）增长了22.8%，批发业务增长了80.6%。其中，卡骆驰品牌季度收入为7.322亿美元，与2021年相比增长14.3%。集团预计2022年的综合销售额将达到33.95亿美元至35.05亿美元，比2021年增长47%。
掌握“流量密码”
近年来，随着复古风的升温，老爹鞋重回时尚舞台。不少人觉得老爹鞋外形老气、上脚笨拙，看上去有点丑。然而，斯凯奇却迅速抓住了这个“流量密码”，推出D’Lites系列鞋。
在线上，记者登录斯凯奇天猫官网旗舰店发现，D’Lites系列在鞋类产品中销量排名第一。而在线下，这款鞋也是当仁不让的主角。中国商报记者近日走访北京金源新燕莎MALL的斯凯奇门店发现，D’lites系列被放置在了店铺显眼的一面墙上。销售人员告诉记者，目前该系列已经升级到4.0版，相比之前推出的款式，4.0版在设计和配色方面更加时尚，受到年轻女性的喜爱。
为持续吸引年轻人，斯凯奇先后邀请杨紫等明星作为代言人。同时，斯凯奇还赞助了《偶像练习生》等综艺节目，并通过举办街舞大赛等形式进一步塑造该品牌年轻潮流的形象。除了深耕青年文化的营销定位之外，斯凯奇还在零售渠道上努力贴近年轻人。从2018年开始，斯凯奇就放慢门店开设速度，向扩张各种类型的概念店、旗舰店以及品牌专卖店转型。2022年，斯凯奇多个线上电商平台进行了视觉升级，同时多家超级大店、Kids儿童专属店以全新店铺形象亮相。
这个“流量密码”不只有斯凯奇掌握，近年来，国产女鞋也紧跟潮流涉足老爹鞋市场。在商场随便逛逛就会发现，无论是百丽、星期六，还是达芙妮、森达，几乎每家店面的货架上都会有老爹鞋这一款式，颇受消费者的喜爱。
当代消费者对于独特和小众有一定追求，而目前市场同质化现象严重，需要有创新产品的出现，所以“丑”就成了新的“流量密码”。鞋服行业独立分析师程伟雄表示，“丑鞋”走俏市场反映出Z世代新消费群体的差异化、个性化追求。这种特立独行的消费趋势虽不具有大众性，但至少是市场的一种需求。从“丑鞋”的热度可以看出原有鞋服产业相对一体化的穿着配搭需求已发生改变，未来企业可以考虑通过满足用户场景配搭需求等开发新品类。
浙江大学全球人才招聘，欢迎加盟！
引进人才基本要求 Basic Requirements
认同浙江大学精神和共同价值观，热爱教育事业，理想信念坚定，师德高尚，学风正派，治学严谨，具有良好的合作精神，身体健康，能全职到岗工作。
Applicants should work full-time at ZJU, with passion for education, rigorous learning spirit, cooperative spirit, good health, and high recognition of Zhejiang University culture and values.
招聘人才类别 Recruiting Categories
01 顶尖人才
聘任岗位：
求是讲席教授
任职要求：
在相关领域取得系统性、创造性成就，做出重大贡献，具有广泛的国际学术影响力，例如国际著名大奖获得者、发达国家院士或具有相当水平的海内外顶尖学者。
工作和生活待遇：
1.薪酬待遇：提供相对优厚、能使其潜心学术的薪酬待遇，一人一议；
2.住房资源：可租住学校教师公寓，如符合学校人才住房申购条件，可以优惠价格申购人才住房一套；
3.启动经费：根据实际需求协商，一人一议；
4.办公实验空间：提供良好的办公环境和实验空间；
5.团队建设：大力支持团队建设，保证每年博士生招生名额，支持招收博士后；
6.服务保障：协助解决子女入学入托和配偶工作；协助办理落户、外国人永久居留证等。
Top-notch Faculty
Position:
“Qiushi” Chair Professor
Requirements:
Scholars with special achievements and extensive international academic influence recognized by international peers, such as Nobel Prize, Turing Award, Fields Medal or other international award winners; Academicians of the Academy of Sciences or the Academy of Engineering of developed countries; top scholars from home and abroad of comparable level.
Remuneration and Benefits:
1.Remuneration: Successful candidates will be provided with competitive remuneration and welfare benefits, negotiable based on actual demands.
2.Housing: Assistance will be given in solving the housing problem, with temporary apartments provided. Welfare apartments can be purchased if they meet the requirements of the state and the university.
3.Start-up fund: negotiable according to actual demand;
4.Office and laboratory space: Competitive office environment and laboratory space will be provided;
5.Team building: Team building is vigorously supported, with a guaranteed number of doctoral students enrolled each year; recruitment of postdoctoral fellows will be supported;
6.Service guarantee: Assist in the school enrollment for children and job for spouses; assist in household registration, permanent residence permits for foreigners, etc.
02 领军人才
聘任岗位：
求是特聘学者（包括求是特聘教授岗、求是特聘教学岗、求是特聘实验岗、求是特聘医师岗）／文科领军人才
任职要求：
应聘者原则上应担任海内外高水平大学教授或相当职务（其中求是特聘医师岗人选原则上应具有教授和主任医师职务）；在同行中具有广泛影响力，能够带领本学科引领或赶超国际先进水平；具有较强的团队精神和相应的组织、管理能力；申请当年1月1日未满55周岁，其中文科领军人才未满59周岁。
工作和生活待遇：
1.薪酬待遇：提供能使其潜心学术的薪酬待遇；
2.住房资源：可租住学校教师公寓，如符合学校人才住房申购条件，可以优惠价格申购人才住房一套；
3.启动经费：按照学科领域提供有竞争力的科研启动经费；
4.办公实验空间：提供良好的办公环境和实验空间；
5.团队建设：大力支持团队建设，保证每年博士生招生名额，支持招收博士后；
6.服务保障：协助解决子女入学入托和配偶工作；协助办理落户、外国人永久居留证等。
Outstanding Faculty
Position:
Zhejiang University “Qiushi” Distinguished Scholar（including “Qiushi” Distinguished Professor,“Qiushi” Distinguished Professor for Teaching, “Qiushi” Distinguished Scholar for Experiments, “Qiushi” Distinguished Clinician，Zhejiang University Leading Professor of Humanities and Social Sciences）.
Requirements:
Applicants with full professorship (or an equivalent title) in a prominent university (“Qiushi” Distinguished Clinician requires both professor and chief physician in principle); with recognized academic achievements in his/her field of study and capability of leading the discipline to catch up or maintain the international advanced level, and with excellent organizational leadership ability.
Remuneration and Benefits:
1.Remuneration: Successful candidates will be provided with competitive remuneration and welfare benefits.
2.Housing: Assistance will be given in solving the housing problem, with temporary apartments provided. Welfare apartments can be purchased if they meet the requirements of the state and the university.
3.Start-up fund: Provide corresponding scientific research start-up funds according to the discipline;
4.Office and laboratory space: Competitive office environment and laboratory space will be provided;
5.Team building: Team building is vigorously supported, with a guaranteed number of doctoral students enrolled each year; recruitment of postdoctoral fellows will be supported;
6.Service guarantee: Assist in the school enrollment for children and job for spouses; assist in household registration, permanent residence permits for foreigners, etc.
03 骨干人才
聘任岗位：
长聘教授、长聘副教授
任职要求：
长聘教授应达到国内外高水平大学长聘教授相当水平，在其研究领域获得国际同行认可的学术成就，具有相当的国际知名度和影响力，在教学科研和人才培养等方面取得优秀成绩。
长聘副教授应达到国内外高水平大学长聘副教授相当水平，在学术方面取得原创性和重要成果，具有一定的国际知名度和影响力，在教学科研和人才培养等方面取得良好成绩。
工作和生活待遇：
1.薪酬待遇：根据我校长聘教职薪酬体系及引进对象的具体情况，提供有竞争力的薪酬；
2.住房资源：可租住学校教师公寓，如符合学校人才住房申购条件，可以优惠价格申购人才住房一套；
3.启动经费：按照学科领域提供有竞争力的科研启动经费；
4.办公实验空间：提供良好的办公环境和实验空间；
5.团队建设：具有博士生招生资格，校院统筹给予博士生招生名额支持，支持招收博士后；
6.服务保障：协助解决子女入学入托和配偶工作；协助办理落户、外国人永久居留证等。
Core Faculty
Position：
Tenured Professor, Tenured Associate Professor
Requirements:
Tenured Professor Scholars with recognized academic achievements in his/her field of study, achieve outstanding achievements in teaching, research and talent cultivation, reaching the equivalent level of tenured professor at a prominent university.
Tenured Associate Professor Scholars with special achievements and certain academic influence, achieve outstanding achievements in teaching, research and talent cultivation, reaching the equivalent level of tenured associate professor at a prominent university.
Remuneration and Benefits:
1.Remuneration: Successful candidates will be provided with competitive remuneration and welfare benefits.
2.Housing: Assistance will be given in solving the housing problem, with temporary apartments provided. Welfare apartments can be purchased if they meet the requirements of the state and the university.
3.Start-up fund: Provide corresponding scientific research start-up funds according to the discipline;
4.Office and laboratory space: Competitive office environment and laboratory space will be provided;
5.Team building: Qualified for doctoral student enrollment with support of the university and department/school; recruitment of postdoctoral fellows will be supported;
6.Service guarantee: Assist in the school enrollment for children and job for spouses; assist in household registration, permanent residence permits for foreigners, etc.
04 优秀青年人才
聘任岗位：
“百人计划”研究员
任职要求：
取得国内外高水平大学博士学位，具有国际高水平大学助理教授或副教授相当学术水平；为所从事研究领域的青年拔尖人才，有成为该领域学术带头人的发展潜力，原则上能独立发展一个符合学科发展要求的学术方向；自然科学领域年龄一般在35周岁左右，人文社科领域年龄可适当放宽（原则上不超过40周岁）。
工作和生活待遇：
1.薪酬待遇：提供有竞争力的薪酬；
2.住房资源：可租住学校教师公寓，晋升长聘教职后，如符合学校人才住房申购条件，可以优惠价格申购人才住房一套；
3.启动经费：按照学科领域提供有竞争力的科研启动经费；
4.办公实验空间：提供良好的办公环境和实验空间；
5.团队建设：具有博士生招生资格，校院统筹给予博士生招生名额支持，支持招收博士后；
6.服务保障：协助解决子女入学入托和配偶工作；协助办理落户、外国人永久居留证等。
Outstanding Young Faculty
Position：
ZJU100 Young Professor
Requirements:
Applicants with a doctorate degree from a world-renowned university and a formal teaching or research position as assistant or associate professor (or an equivalent title) at an internationally prominent university; a top-notch talent among his or her peers, with the ability to independently establish and develop a research orientation and a potential to become an academic leader in his/her respective field.
Remuneration and Benefits:
1.Remuneration: Competitive salary;
2.Housing: Assistance will be given in solving the housing problem, with temporary apartments provided. Welfare apartments can be purchased after they receive tenure of Zhejiang University.
3.Start-up funds: Provide corresponding scientific research start-up funds according to the discipline;
4.Office and laboratory space: Competitive office environment and laboratory space will be provided;
5.Team building: Qualified for doctoral student enrollment with support of the university and department/school; recruitment of postdoctoral fellows will be supported.
6.Service guarantee: Assist in the school enrollment for children and job for spouses; assist in household registration, permanent residence permits for foreigners, etc.
05 博士后研究人员
聘任岗位：
博士后研究人员
任职要求：
35周岁以下，近年内获得博士学位，品学兼优；具有良好的学术发展潜力和国际视野，能全职来校工作。
工作和生活待遇：
1.有竞争力的薪酬。由学校、合作导师、学院（系）以及社会力量共同组建博士后资助体系，提供与市场接轨的薪酬待遇，提供完善的社会保险。
2.便利的生活保障。优惠租住学校教师公寓，提供完善的生活配套。
3.畅通的职业发展。入校后确定为助理研究员岗位，2年后可申请学校高级专业技术职务，优秀者可申请学校教师和专职研究员岗位。
Post-Doctoral Research Fellow
Position:
Postdoctoral Researcher
Requirements:
Applicants should hold a doctorate degree in recent years, with good academic research capability and work full-time in ZJU.
Remuneration and Benefits:
1.Competitive compensation: We operate a tiered postdoctoral funding system for full-time postdoctoral researchers, combining the funds of the university, the supervisor, the department/school and external social resources, to provide market-line compensation package and complete social insurance.
2.Convenient living facilities: Apartments with preferential rents and full-equipped life facilities.
3.Clear career development path: Research associate title will be determined after registration with senior professional title available to apply after 2-year work and priority to apply for faculty positions in the university.
校情介绍 Zhejiang University
浙江大学创立于1897年，坐落于中国历史文化名城、风景旅游胜地杭州。
在长期的办学历程中，学校始终秉承以“求是创新”为校训的优良传统，以天下为己任、以真理为依归，逐步形成了“勤学、修德、明辨、笃实”的浙大人共同价值观核心词和“海纳江河、启真厚德、开物前民、树我邦国”的浙大精神，着力培养德智体美劳全面发展、具有全球竞争力的高素质创新人才和领导者，也涌现出大批著名科学家、文化大师以及各行各业的精英翘楚，为实现中华民族伟大复兴、推进人类文明交流互鉴作出了积极贡献。
经过一百二十五年的建设与发展，学校已成为一所基础坚实、实力雄厚、特色鲜明、在海内外有较大影响的研究型、综合型、创新型大学，其学科涵盖哲学、经济学、法学、教育学、文学、历史学、艺术学、理学、工学、农学、医学、管理学、交叉学科等13个门类，在ESI全部22个学科中，有21个学科进入世界前1%，10个学科进入世界前1‰(数据来源：ESI，2022.05）。教师中有两院院士63人，文科资深教授15人，国家级各类人才1500余人。
薪火相传，砥砺奋进。浙江大学正在深入实施新时代人才强校核心战略，心怀“国之大者”，奋力“走在前列”，着力加强引领未来发展的高水平人才队伍建设，加快打造国家战略人才力量，服务国家建设世界主要科学中心、重要人才中心和创新高地。
浙江大学热忱欢迎海内外优秀人才加盟，共创辉煌！
Established in 1897, Zhejiang University (ZJU) is located in the historical and picturesque city of Hangzhou.
Zhejiang University has always adhered to the tradition of “Seeking Truth and Pursuing Innovation” as the university motto, with the world development as its responsibility and pursuit for truth as its goal. It is the spirit of ZJU and the common values for all ZJUers to develop a mind as broad as the vast ocean embracing all streams and all rivers, and a soul seeking truth and believing in virtues, to be innovative and pioneering, and to construct and consolidate our country. The University strives to nurture high-caliber innovators and future leaders with comprehensive development of morality, intelligence, physique, aesthetic beauty, and global competitiveness. Under the cultivation of Zhejiang University, a large number of famous scientists, cultural masters, and elites from all walks of life have emerged, making contributions to the great rejuvenation of the Chinese nation and the promotion of exchanges and mutual learning among human civilizations.
After over 125 years’ development, Zhejiang University has become a comprehensive research university with distinctive features and great impact at home and abroad. Research at Zhejiang University spans 13 academic disciplines, covering philosophy, economics, law, education, literature, history, art, science, engineering, agriculture, medicine, management, and interdisciplinary fields. Of all the 22 disciplines in the list of the Essential Science Indicators (ESI), Zhejiang University has 21 in the world’s top 1% and 10 in the top 1‰ (ESI data, May 2022). Among the faculty, there are 63 academicians of the Chinese Academy of Sciences and Chinese Academy of Engineering, 15 senior professors of liberal arts, and more than 1500 National Scholars.
Zhejiang University has been committed to recruiting talents across the world, regarding talents as the top priority in the mission to fulfill its responsibility.
Zhejiang University sincerely welcomes talents to join us and create a brilliant future together.
申请方式 How to apply
申请材料：
1.详细个人简历：自本科开始至申请之日连续的学习、工作简历，发表的论文、著作目录，主要教学、科研成绩，承担的科研项目、专利及获奖情况等；
2.三篇代表性论著；
3.工作设想和未来研究计划。
请将以上完整材料整合为单一PDF文档，以“姓名+院系+学科方向+岗位”命名，发送至各院系（单位）联系人（详见附表），并抄送浙江大学人才工作办公室联系邮箱（），其中博士后研究人员直接发送至各院系（单位）联系人即可。
后续工作：
通过初审者会被邀请参加视频面试或来杭交流，发送申请邮件后4周内完成初审工作，6周内未收到回复可认为是未通过初选。
欢迎来电、来信垂询。
联系方式：
1.浙江大学各学院（单位）人事科（详见附表）
2.浙江大学人才工作办公室
联系电话：+86-571-88208829
电子邮件：
联系人：李老师
3. 浙江大学人力资源处
联系电话：+86-571-88981188
联系邮箱：
联系人：王老师
Application Materials:
1.Detailed resume: Resume of continuous study and work from the beginning of undergraduate study to the date of application, published papers and work, achievements in major teaching and scientific research, research projects undertaken, patents and awards, etc.;
2.Three representative works;
3.Research proposal for work at ZJU.
Submit Your Application:
All the materials needed for application should be integrated into a PDF document named “name—department/school—research direction—talent category ”, and sent to the email of the respective contact of the department/school (see the attached table for details) that you are applying for, copied to the email of . Postdoctoral researchers can send directly to the email of the respective contact of the department/school.
Those who pass the preliminary screening will be invited to attend a video interview or come to Hangzhou for further communication. The preliminary screening will be completed within 4 weeks after the application email is sent, and those who do not receive a reply within 6 weeks can be considered as failing the preliminary screening.
Please call or write to us for more information.
Contact Information:
1.The respective contact of the department/school (see the attached table for details)
2.Talent Office of Zhejiang University
Tel.: +86-571-88208829
Email:
Contact：Ms. Li
3.Human Resources Department of Zhejiang University
Tel.: +86-571-88981188
Email:
Contact：Ms. Wang
聚天下英才
浙大欢迎您的加盟！
素材来源：浙江大学人才工作办公室、人力资源处
海报设计：浙江大学融媒体中心学生记者团 袁欣丨王梓璇
今日编辑：李灵 | 浙江大学融媒体中心学生记者团 孙正清
责任编辑：周亦颖